As part of our NSERC Engage research project on wine recommendations, we conducted a series of experiments in collaboration with Dr. Cooperstock and his team where we invited participants to blind taste wines paired with food. Each participant sampled wines recommended by our proprietary algorithm and by a sommelier with WSET Level 3 Award in Wines qualification. Participants rated wine recommendations from our proprietary algorithm 12.3% better than the wines recommended from a sommelier.
To the best of our knowledge, there are currently no wine and food pairing algorithms to facilitate the online wine purchase experience. Retailers can potentially benefit by applying our proprietary algorithm to recommend customized wines pairings.
A research study, from Cornell University and University of Houston, shows that wine and food pairing recommendations can increase sales of wine by as much as 44.5%. In addition, 35% of purchases on Amazon are due to algorithm product recommendations.
Our algorithm is currently patent pending.
Thank you MT Lab for hosting our latest wine recommendations experiment with our McGill University team. This is what happens when you combine wine tasting, machine learning and science. Another day working at Ayatana Technologies.
We have changed our company name to better reflect our vision and our purpose: leveraging technology to assist consumers discover products based on their taste preferences.
We are proud to be part of the MT Lab’s incubation program second cohort (2018-19) to help promote Quebec local food products and regional cuisine.
In collaboration with Dr. Cooperstock and his graduate students at McGill University, we have been awarded the Engage grant from NSERC (Natural Sciences and Engineering Research Council of Canada).
This grant will be used to investigate the application of machine learning and human-computer interactions to provide personalized wine recommendations.
We are proud and honored to join the great Fondation Montréal inc.’s family of entrepreneurs and businesses as the Fall 2017 cohort.
We presented the version 2.0 of the beer game at YUL Eat 2017!
Photo credit: Elodie Le Pape Photographie
We were at the Mondial de la bière 2017 in Montreal to launch the beer game with the Vegas Tasting mobile app
We are now officially part of the Centech incubation program! Our offices are now located in the Centech building.